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Handshake is the B2B eCommerce platform that brings manufacturers & distributors closer to their customers— both in person and online.

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b2b ecommerce platform

Success in Every Industry

The 5 Handshake Differences

A Complete Platform

We power both your online and in-person sales channels, for one united B2B selling experience.

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The 5 Handshake Differences

B2B Expertise

Handshake was built specifically for B2B from day one, including high-volume ordering and customer-specific pricing and promotions.

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The 5 Handshake Differences

Mobile-First DNA

Handshake's B2B eCommerce platform offers a superior mobile experience with apps that work offline, not clunky mobile websites.

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The 5 Handshake Differences

Customer Focus

We put people first, from initial implementation and training to ongoing support.

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The 5 Handshake Differences

Pure Cloud

Handshake handles maintenance and upgrades, so you don’t have to.

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Handshake’s B2B eCommerce Platform

the roi impact

LARGER ORDERS

Handshake’s B2B eCommerce platform drives more frequent, larger orders with an intuitive, familiar user experience and increased visibility to your entire product line.

Increased revenue potential

Whether it’s bringing back customers that haven’t ordered from you in years or freeing up your staff’s time to focus on customer expansion, Handshake’s B2B eCommerce platform allows you to seize new revenue opportunities.

Reduced operational costs

Reduce expenses (up to 75%) associated with data entry, catalog printing and distribution, and costs related to fixing order errors and managing backorders.

Lower cost of ownership

Switching over from your expensive custom-built or on-premise solution? Handshake’s B2B eCommerce platform is better value for an affordable price.
“If someone can get the same products somewhere else, but it’s easier to work with you, they’ll choose you. Handshake has helped particularly as we are in a hyper-growth phase and gaining more market share."
Derek Erickson
Director of Channel Marketing,
Milwaukee Tool
“Milwaukee Tool came to Handshake because we can support their complex promotional pricing rules. Our team makes sure that whenever Milwaukee Tool’s sales organization needs to roll out new promos, they’re ready to go in Handshake.”
Chris Ortenzi
Professional Services Consultant,
Handshake