Learning Center

On-Demand Webinar: 

How to Segment Your Customers to Maximize Revenue

White Paper: 

A Necessary Upgrade: Replacing Outdated B2B eCommerce with SaaS

Upcoming Webinar: 

Special Handshake Demo: A Deeper Look at B2B Commerce with CEO Glen Coates

Infographic: 

The Consumerization of B2B Sales & Ordering Technology

Guide: 

How to Prepare for Digital Disruption in Manufacturing & Distribution

Infographic: 

B2B eCommerce in Manufacturing & Distribution

White Paper: 

2016 Manufacturing & Distribution Sales and Technology Survey Report

Guide: 

5 Reasons Why ERPs Don't Work for B2B Sales & Ordering

Infographic: 

Inventory Data: Top 5 Questions

Guide: 

2016 Distributor Directory

Guide: 

Guide to Auditing Your Sales & Ordering Process

On Demand Webinar: 

How to Create an Exceptional Digital Catalog

Guide: 

7 Must-Have Features of a B2B Digital Catalog

Guide: 

2016-2017 International Trade Show Directory

On Demand Webinar: 

Mobile Order Writing: What You Need to Know

On Demand Webinar: 

From Fear to Fun: How to Master Public Speaking

Infographic: 

Transforming In-Person Sales

On Demand Webinar: 

What 2016's Manufacturing & Distribution Trends Mean for Your Business

On Demand Webinar: 

How to Audit Your Sales & Ordering Process

On Demand Webinar: 

Future-Proofing Your Business with Smart Software Investments

White Paper: 

Saying Goodbye to the Barcode Scanner in Manufacturing & Distribution

Guide: 

The 5 Cost Savings of B2B eCommerce

Infographic: 

Wholesale & B2B eCommerce

Guide: 

3 Ways to Personalize Your B2B Digital Catalog

Guide: 

7 Reasons Your Buyers Aren't Using Your B2B eCommerce Portal

Guide: 

The B2B eCommerce Adoption Guide

Infographic: 

Why B2C eCommerce Solutions Don't Cut It for B2B

On Demand Webinar: 

Mobile Commerce: Transforming Food & Beverage Distribution

Infographic: 

B2B Omnichannel in Manufacturing & Distribution

Guide: 

The Manufacturer & Distributor's Guide to Shipping

Guide: 

Cheat Sheet: 5 Steps of a B2B eCommerce Rollout

Guide: 

Mobile Commerce: The Next Big Thing in Manufacturing & Distribution

Guide: 

The B2B eCommerce Rollout Team: 4 Key Members

Infographic: 

Infographic: In-Person Sales in Manufacturing & Distribution

On Demand Webinar: 

Trade Show Logistics: Getting Your Ducks in a Row

Guide: 

Top Revenue Gains of B2B eCommerce

Guide: 

5 Ways to Launch Your B2B eCommerce Portal

Case Study: 

Why Invest in Mobile and eCommerce: One Company's Experience

On Demand Webinar: 

B2B eCommerce Adoption: Getting Your Buyers to Place Orders Online

Infographic: 

The Mobile Commerce Landscape in Manufacturing & Distribution

White Paper: 

Saying Goodbye to Barcode Scanners in Food & Beverage Distribution

On Demand Webinar: 

Replacing Outdated B2B eCommerce Tech in Manufacturing & Distribution

On Demand Webinar: 

Replacing Outdated B2B eCommerce Tech in Food & Beverage Distribution

White Paper: 

Enough Is Enough: When to Abandon Home-grown Software

White Paper: 

The Limitations of ERP: Why Invest in Best-of-Breed B2B Commerce Solutions

Guide: 

How to Maximize Your Investment in Independent Reps

Infographic: 

Native Mobile vs. Mobile Optimized Web

White Paper: 

The B2B eCommerce Opportunity for Small & Medium Businesses

On Demand Webinar: 

Driving a Better Customer Experience with Wholesale Commerce Technology

Case Study: 

Optimizing the In-Person Channel In Manufacturing & Distribution

On Demand Webinar: 

Building the Optimal In-Person & Online B2B Sales Strategy

Case Study: 

How Marketing Can Drive Sales in Manufacturing & Distribution

Guide: 

7 Businesses That Benefit Most from B2B eCommerce

On Demand Webinar: 

25 Ways to Cut Costs at Your Next Trade Show

On Demand Webinar: 

Transforming the Oudoor Industry with B2B eCommerce & Sales Rep Technology

On Demand Webinar: 

Mobile Commerce, The Next Big Thing in Manufacturing & Distribution

Case Study: 

Jobar - The Power of User Experience: Why One Brand Switched to Handshake

On Demand Webinar: 

Managing Millennials in Manufacturing & Distribution

Case Study: 

Standardizing a More Efficient Ordering Process in Manufacturing & Distribution

On Demand Webinar: 

How to Reinvent Your Exhibit Marketing Plan

Case Study: 

Peavey - Mobile Commerce: Staying Ahead of the Competition

Guide: 

3 Marketing Must-Dos for Your B2B eCommerce Portal

Case Study: 

Driving Better Sales Management & Sales Productivity with Mobile Technology

Case Study: 

BackJoy - Building a Better Sales Process with Handshake

On Demand Webinar: 

Rolling Out Mobile Ordering for Your B2B Customers

Case Study: 

Reactivating Dormant Accounts with B2B Commerce

Case Study: 

Improving the Buyer Experience with B2B eCommerce

On Demand Webinar: 

How to Win Business In a Tough Economy

Case Study: 

Winning with a Smart Mobile Ordering Strategy

Guide: 

How to Create a Digital Catalog

On-Demand Webinar: 

Driving B2B eCommerce Sales with Email Marketing

On Demand Webinar: 

Top Tips to Get Your B2B Customers to Order Online

Guide: 

The Cost Savings and Revenue Gains of B2B eCommerce

On Demand Webinar: 

Innovate or Die: How to Stand Out from the Competition

Infographic: 

The Manufacturing & Distribution Technology Landscape

Guide: 

Best Business Apps 2016

Case Study: 

From Paper to Digital: How 7 Brands Saw Results

Guide: 

The Guide to B2B eCommerce

On Demand Webinar: 

Video Series: Winning At Trade Shows

On Demand Webinar: 

How to Attract & Pitch Trade Show Prospects

Guide: 

Trade Show Directory

Guide: 

The Sales Manager Survival Kit

White Paper: 

Solving Just-In-Time Inventory Challenges in Food Distribution

Blog Post: 

Mobile Commerce Trends

Blog Post: 

Trade Show Display Design: To Rent or To Buy?

Case Study: 

Childsmart - Winning Back Inactive Customers with B2B eCommerce

On Demand Webinar: 

How to Add Value to Every Sales Conversation

Blog Post: 

9 Ways to Draw Trade Show Attendees to Your Booth

Blog Post: 

Building a Sales Team from the Ground Up in 6 Steps

Guide: 

The ERP Integration Handbook

Blog Post: 

Industry News: B2B eCommerce Now Mainstream

Blog Post: 

Cloud vs On-Premise Software Integrations

Case Study: 

Vegas Image - Keeping Customers Happier with Mobile Order Writing Software

Guide: 

B2B eCommerce Rollout Guide

On Demand Webinar: 

Stand Out or Move Over: Expert Branding Tips

White Paper: 

From Resource to Partner: How IT Can Drive Business Value with Sales Order Management Software

Blog Post: 

Sales Territory Management: 5 Best Practices

Case Study: 

Fitsok - Fitsok Promotes Rapid Customer Adoption of B2B eCommerce

Case Study: 

Stephanie Dyment - A Seamless Integration Between Xero & Handshake

On Demand Webinar: 

How to Create Win-Win Sales Compensation Plans

Case Study: 

Ship Trade Show Orders Faster with a Mobile Sales App

Case Study: 

Emily McDowell Studio Uses Sales Order Software to Maintain Strong Customer Relationships

Case Study: 

How Alarmtech is Using Handshake as a Price Quote Generator

Blog Post: 

Wholesale Pricing Tips for Launching New Products

Case Study: 

Improving Your Sales Management Process with B2B Commerce Technology

Case Study: 

How a Mobile Ordering App Impacted Vita Lighting's Sales & Fulfillment Processes

Guide: 

The Trade Show Marketing Kit

Case Study: 

How a Digital iPad Catalog Helped One Jewelry Brand Sell More Effectively

On Demand Webinar: 

A New Vision for Customer Ordering

Blog Post: 

How to Handle an ERP Upgrade as Painlessly as Possible

Case Study: 

How a Sales App Will Impact 3 Key Areas of Your Business

On Demand Webinar: 

Mastering Trade Shows in Ten Easy Steps

Case Study: 

Trade Show Strategy: How Order Writing Software Can Change Everything

Case Study: 

Using an iPad Sales App to Transform the Way You Do Business

Blog Post: 

Enterprise Technology: From One Size Fits All to Best of Breed

Blog Post: 

What Is Purchase Management & How Can It Help Your Bottom Line?

White Paper: 

The 2015 Wholesale Technology & Sales Trends Survey Report

Blog Post: 

Supply Chain Management: What Does It Really Mean?

On Demand Webinar: 

What 2015's Top Wholesale Trends Mean for Your Business

Blog Post: 

What is Inventory Management, and Top Systems to Consider

Blog Post: 

Trade Show Marketing Plan for First-time Exhibitors

Blog Post: 

5 Best Sales Blogs for You to Follow (and Why)

Blog Post: 

B2B Solutions for Wholesale Distribution Companies: An Overview of the Tech Landscape

Blog Post: 

Warehouse Management: ERP or Best of Breed Software?

On Demand Webinar: 

Setting the Right Sales Goals for Success

Blog Post: 

ERP Integration with SaaS Solutions: Risks, Rewards & Considerations

Blog Post: 

International Trade Shows: The Comprehensive Guide

Blog Post: 

What is M-Commerce & How Will It Affect B2B Sales?

Blog Post: 

eCommerce Best Practices from B2C to B2B

Blog Post: 

What is ERP (Enterprise Resource Planning)?

Blog Post: 

How the B2B Sales Conversation is Moving Online

Blog Post: 

Wholesale Orders: 5 Ways to Improve Pre-Season Selling

Case Study: 

Cooper Booth - Transforming a Complex Reorder Process with Wholesale Commerce Technology

Blog Post: 

Are Trade Shows Worth It in the Digital Age?

Blog Post: 

Inventory Management Techniques for Business Success

Blog Post: 

B2B vs. B2C E-Commerce: Why Using a B2C E-Commerce Platform for B2B is a Bad Idea

Blog Post: 

How to Hire Independent Sales Reps to Represent Your Brand

Blog Post: 

Why Do We Need CRM Systems in Wholesale?

Case Study: 

Bronx Shoes - From Custom Software to an Off-the-Shelf Solution

Blog Post: 

How to Improve Inventory Accuracy

On Demand Webinar: 

The Essentials of Trade Show Booth Design

Blog Post: 

B2B eCommerce Add-ons to Drive Sales and Better Customer Service

Blog Post: 

Supply Chain Optimization Basics

Case Study: 

Managing Thousands of SKUs with Sales Order Management Software

Blog Post: 

The Marketing Opportunities of B2B eCommerce

Blog Post: 

How to Choose Between Internal and Independent Sales Reps

White Paper: 

Choosing the Right B2B eCommerce Model for Your Business (Direct vs. Marketplace)

Case Study: 

Lifestyle Brand Ditches Excel Order Forms for Order Management Software

Case Study: 

TruFragrance - Handshake Simplifies Complex Integrations

On Demand Webinar: 

Creating Zombie Loyalists with Customer Service

Blog Post: 

3 Reasons Why SaaS is the Obvious Choice for Midmarket Wholesalers

Blog Post: 

B2B E-Commerce: How it's Different from B2C

Blog Post: 

Amazon Business Launches as a Scale-up of Amazon Supply

Blog Post: 

How B2B eCommerce and Sales Reps Can Coexist

Blog Post: 

Distribution Strategy: The Big Box vs. Independent Retail Debate

On Demand Webinar: 

B2B eCommerce: What You Need to Know

Case Study: 

Landing Larger Accounts with Sales & Ordering Technology

Guide: 

4 Must-Have Marketing Emails for a Successful B2B eCommerce Launch

Case Study: 

Gorilla Glue - Investing in Independent Reps, the Front Lines of Your Business

Case Study: 

Paris Gourmet's Team Talks Handshake

Blog Post: 

Trade Show Trends: How Trade Shows Are Evolving

Blog Post: 

Offshoring vs. Re-Shoring: Mid-Market Manufacturing Trends

On Demand Webinar: 

Double Your Cash Flow in the Next 2 Years

Case Study: 

How to Leverage Your Order Entry App to Increase Order Size

Blog Post: 

Why Sales Reps Will Never Be Replaced By Technology

Blog Post: 

The Sales Meeting Preparation Checklist

Blog Post: 

Training Your Trade Show Booth Staff

Blog Post: 

3 Key Qualities of Top Sales Managers

Blog Post: 

Why Service is Your Most Important Competitive Differentiator

Case Study: 

Scott Hawaii - Scott Hawaii Expands Their Sales Reach with B2B eCommerce

On Demand Webinar: 

How to Compete in the New Era of Sales

Case Study: 

Vega - Driving Success with Handshake's 4-Step Onboarding

Case Study: 

9th Letter Press: The Impact of Sales Order Management Software

Blog Post: 

Sales Order Management (SOM) vs. CRM Software

Case Study: 

Rifle Paper Co. - Rifle Paper Co. & Handshake Align on Design

Case Study: 

RabLabs - Handshake Makes QuickBooks Integrations Easy

Blog Post: 

6 Pinterest Marketing Tips to Build Brand Awareness

Blog Post: 

Wholesale Metrics: Customer Lifetime Value (LTV)

Blog Post: 

Sales Order Management vs. Inventory Management Software

Blog Post: 

Retail Trends Lead the Way for Wholesale in Multichannel Commerce

On Demand Webinar: 

How to Get More PR for Your Wholesale Brand

Blog Post: 

Trade Show Marketing: Before the Show

Blog Post: 

Software Evaluation: It's Not All About Features

Guide: 

Trade Show ROI Calculator

Blog Post: 

Sales Questions: What You're Doing Wrong

Blog Post: 

B2B Technology is Simplifying: What It Means for Wholesale

Blog Post: 

Wholesale Sales Needs Wholesale Change

Blog Post: 

Sales Technology: Sell Multiple Brands with Ease

Case Study: 

Sales Order Management Software: How One Company Uses it To Scale Their Business

Blog Post: 

Why Salespeople Fail (And How to Succeed)

Blog Post: 

The B2B Omnichannel World and the Evolving Role of Sales Reps

White Paper: 

Sell More with Order Management Software

Blog Post: 

Wholesale Metrics 2: Visit to Order Time: What It Is and Why You Should Care

Blog Post: 

Trade Show Tips for Generating More Leads

Blog Post: 

Getting Employee Buy-in for New Technology: 5 Steps

Blog Post: 

Sales Order Management Software: Top 3 FAQs

Blog Post: 

Off-the-Shelf vs. Custom Software: What Wholesalers Need to Know

Blog Post: 

Sales Order Management Technology: Closing the Generation Gap

Blog Post: 

Sales Order Management Software: When to Get Up and Running

Case Study: 

Outtech - Outtech Builds Strategic Partnerships Using Handshake

Blog Post: 

Use Sales Order Management Software to Write More Orders

Blog Post: 

What Motivates Sales Reps: Salaried vs. Independent

Blog Post: 

Using Your Phone's Camera as a Mobile Sales Tool

Blog Post: 

Questions to Ask When Evaluating SaaS Vendors

Blog Post: 

The Wholesaler's Guide to Preparing for Black Friday

Blog Post: 

Why You Need Offline Access to Your Sales Order App

Blog Post: 

Wholesale ERP and Sales Order Management: What You Should Know

Blog Post: 

How Access to Customer Order History Helps You Sell More

Case Study: 

Tales from a Road Warrior: Tracia Luther from Jura Toys

Blog Post: 

Wholesale Metrics: Fill Rate: What It Is And Why You Should Care

Blog Post: 

The 5 Elements of Wholesale's Virtuous Cycle

Blog Post: 

5 Reasons to Invest in Your Independent Sales Reps

Blog Post: 

5 Proactive Customer Service Ideas for Wholesale Brands

Blog Post: 

22 Guerrilla Marketing Ideas for Trade Shows

Blog Post: 

5 Great Interview Questions to Ask Sales Reps

Blog Post: 

The Best Trade Show WiFi Alternatives

Case Study: 

How One Company Uses Software & Sales Proposals to Generate More Orders

Blog Post: 

Work Faster to Write More Orders on the Trade Show Floor

Blog Post: 

How Order Submission Delays are Killing Your Business

Case Study: 

Tales from a Road Warrior: Independent Rep Laurel Hathaway

Blog Post: 

Why Saas? 7 Benefits of Cloud vs. On-Premise Software

Blog Post: 

6 Cool Sales Technologies to Give You an Edge

Blog Post: 

Make More Time in Your Day for Selling

Blog Post: 

The Dos and Don'ts of Using Twitter at Tradeshows

Case Study: 

Starkey - Handshake and Starkey Hearing Technologies Sound Great Together

Case Study: 

Liberty Art Fabrics - Handshake Keeps Liberty Fashion Forward

Case Study: 

Roland - Handshake Strikes a Chord with Roland Corporation

Case Study: 

Caspari - Caspari & Handshake Breath Fresh Air Into the Gift Industry

Case Study: 

Bugaboo - Bugaboo & Handshake Give Account Managers Freedom To Move

Case Study: 

BRobinson - Handshake & B.Robinson/Legacie Bring Eyewear Sales Into Focus

White Paper: 

Taking the Digital Dive

Guide: 

How to Evaluate a B2B eCommerce Vendor Guide

On Demand Webinar: 

5 Steps to a Successful B2B eCommerce Rollout

Case Study: 

Digitizing Extensive Product Catalogs with Handshake

On Demand Webinar: 

How to Evaluate a B2B eCommerce Vendor Webinar

Case Study: 

Linda Farrow - Building an Omnichannel Sales Strategy with Handshake

Guide: 

2016 Trade Show Vendor & Resources Directory