When the idea of The Simple Folk began, our partners thought we’d lost our minds. But the best things in life aren’t always the most logical. We wanted versatile, timeless pieces that were luxuriously soft, practical, pattern-free, made with non-toxic fabrics and dyes, and created in an environmentally and socially conscious way. Oh, and we also have a slight obsession with one-pieces for babies and kids alike. The Simple Folk is our minimalist line of nature-inspired, ethical, organic, and high-comfort play clothes that are easy to wear, easy to wash, and easy on the senses, so they can support your children for years to come. With you by our side, we are bringing fair, ethical, and sustainable practices to the fashion industry while also caring for the well-being of little ones worldwide. We support the Kikulu Foundation and their dedication to unlocking the potential of children in Uganda through access to quality education.